Brazilian honey is acclaimed worldwide due to its immense quality, purity and also being totally free of waste. Brazilian bees are Africanized, therefore, more agile and resistant to diseases, to the point that our beekeepers do not use medicines in their hives. Our company and our beekeepers are seeking to meet the market's demands for food quality and safety. In this sense, among the used strategies are Good Manufacturing Practices; HACCP - Hazard Analysis and Critical Control Points; Organic Certification, including the field-to-consumer traceability system.